Career Center

Walker Communications


Sponsor's Title: Principal and Owner
Degree Information: UCB, BA/BS in Spanish & Portuguese, 1969
Organization: Walker Communications
Organization Website: www.mwalkercommunications.com
Location: Oakland, CA
Externship Date: 1-4 days, flexible between Jan.6-13
Length of Externship: 4 day(s)
Open or Closed: Filled
Externship Career Field(s): Communications

Externship Details:

Organization Description:
My business, Walker Communications, provides communications and public relations services to businesses and corporations, educational institutions, member associations, government agencies, nonprofits and foundations. I work with clients to create clear and thoughtful messages in a myriad of creative media, including email, e-newsletters, online content, printed materials and social media. I specialize in managing communication projects and writing, and take a flexible approach to my work—working solo or collaborating with other contributors and teams.

Sponsor's Responsibilities:
My work responsibilities for my clients on a daily basis include writing news and feature stories, newsletters, longer narratives and social media posts. I also discuss strategy and facilitate meetings, prepare the agenda and write follow-up notes. I collaborate with my clients to create marketing plans and materials, support the planning and execution of fundraising events, and monitor the media for marketing and public relations opportunities. As a business owner and communications consultant, I keep track of my time serving clients, and invoice them. I am also active and serve on the board of the San Francisco Public Relations Round Table, currently as co-chair, and assist in program planning and outreach to speakers.

Extern's Proposed Duties:
The extern will observe me at work and interacting with clients and colleagues, perhaps sit in on a marketing meeting of a nonprofit client, assist in proofreading an email or brochure, help create the agenda for a meeting or write the follow-up notes, discuss marketing strategy and draft social media posts for both nonprofit and documentary filmmaker clients.

This externship last updated 1/3/2020
 

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This page last updated 7/30/2015